BEAUTYNOVA

OUR NEWS

April 2022

Ukraine Statement

Beautynova group is heartbroken about the tragic developments in Ukraine and joining all those around the world who are calling for peace.

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April 2022

Medavita Choice Color Elite

Medavita Choice is a revolutionary ammonia free, PPD free and SLS and SLES free hair colour.

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April 2022

DEPOT® launches three new “must have” products from the skin specifics line at Cosmoprof

DEPOT® enriches the skin specifics line with three essential products for skin care rituals for men, launching NO. 805 NO HANGOVER FACE GEL, NO. 809 NIGHTLY FACE MOISTURIZER and NO. 608 SUN SHIELD TATTOO PROTECTOR.

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April 2022

Medavita Keratin Miracle

For years, Medavita has been a guarantee of efficacy, supported by constant research and innovation, and now launches the new Keratin Miracle line, the prodigious professional straightening programme to obtain perfectly smooth and manageable hair.

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April 2022

milk_shake® relaunches to new colour care range whilst maintaining the original product formulas

The milk_shake® colour care product range dedicated to colour-treated hair with high quality professional formulas that nourish the hair and protect hair colour from fading, now has a new look and packaging.

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March 2022

MEDAVITA LAUNCHES THE SOLARICH “YOUR DAILY DOSE OF SUNLIGHT” CAMPAIGN

Healthy and protected hair during the summer with the Solarich line.

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March 2022

milk_shake® LEAVE IN CONDITIONER REVEALS A NEW LIMITED EDITION FORMULA

Soft, shiny and silky hair with a gorgeous floral fragrance and an irresistible pink coloured formula.

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March 2022

The exclusive three-step ICE BLOND system is Hair Company’s new treatment for icy blond hair

An exclusive three-step system to obtain ethereal and long-lasting icy blonds.

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March 2022

Discover rebirth for hair lengths

Elixir de Renaissance is a super concentrate with specific benefits for split ends. Hair lengths are reborn.

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March 2022

HAIRCOMPANY INTRODUCES CRONO AGE PRODUCT LINE

Crono Age is the set of hormonal genetic factors and metabolic processes that cause ageing and deterioration of skin and hair.

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