Reforestation is an active effort to prevent natural disasters: in forested areas, strong and well-anchored roots are crucial for preventing landslides.
The star of the campaign is the densifying line, which helps the hair grow strong roots and sturdy, resilient shafts.
The symbol of the campaign is the fir tree, which immediately conveys the densifying line’s powerful benefits for the hair.
The densifying line is dedicated to the well-being of the scalp and hair fibres, promoting stronger hair from the root with specially selected ingredients that benefit both the scalp and hair bulb.
The products in the line work together to create the optimal environment for growing strong and healthy hair.