Beautynova is the first independent platform created to pioneer the consolidation and the development of selected successful companies operating worldwide in the Professional Haircare Industry.
The journey of Beautynova started 10 years ago with the acquisition of Pool Service (now BEAUTYNOVA SPA) followed in 2015 by the acquisition of another historical company, MEDAVITA, and continued in 2020 with the acquisition of z.one concept™.
We have a successful track record in the development of the companies we have acquired, respecting their history, supporting their brands, empowering their people and management, building on their distribution network, strengthening the existing partnerships.
We offered them the support of world class management, systems and tools, as well as the financial resources to back the making of their visions.
Every single acquisiton was followed by the acceleration of the growth of each newly acquired company and of the whole group, an increase in the number of our employees and an improvement of our economic and financial performance.
Beautynova is the global powerhouse for independent haircare brands. Take a look at our brands and visit our websites.
We own the most important International Certifications
Contact us to receive more detailed information on the structure and activities of our group.